{"id":3399,"date":"2026-01-20T20:58:18","date_gmt":"2026-01-20T13:58:18","guid":{"rendered":"https:\/\/kpsg.sitespirit.co\/?post_type=case-study-post&#038;p=3399"},"modified":"2026-02-02T15:51:32","modified_gmt":"2026-02-02T08:51:32","slug":"create-a-seamless-marketing-operations-with-arsi-smartbot","status":"publish","type":"case-study-post","link":"https:\/\/kpsg.com\/en\/case-study\/create-a-seamless-marketing-operations-with-arsi-smartbot\/","title":{"rendered":"Create a Seamless Marketing Operations with ARSI Smartbot"},"excerpt":{"rendered":"<p>Discover how ARSI Smartbot provides support to insurance marketing agents and makes their operational marketing experience easier and more practical.<\/p>","protected":false},"featured_media":5068,"template":"","meta":{"_acf_changed":false},"category-function-case-study":[34,36],"category-industry-case-study":[31],"solusi-case-study":[46],"class_list":["post-3399","case-study-post","type-case-study-post","status-publish","has-post-thumbnail","hentry","category-function-case-study-customer-service","category-function-case-study-internal-helpdesk","category-industry-case-study-asuransi","solusi-case-study-cxaas"],"acf":{"konten_latar_belakang_perusahaan":"Sebuah perusahaan asuransi menyediakan produk-produk yang dapat disesuaikan dengan kebutuhan pelanggan dan menawarkan layanan modern dan terkini untuk kenyamanan pelanggan dalam mendapatkan asuransi.","gambar_latar_belakang_perusahaan":4725,"konten_kondisi_sebelumnya":"<ul>\r\n \t<li>Sebelumnya, agen marketing asuransi mendapatkan informasi mengenai status polis customer, surat pengajuan asuransi, pembayaran premi customer, dan informasi lainnya dengan mengirimkan email ke departemen Customer Service.<\/li>\r\n \t<li>Cara ini dianggap kurang efektif dan efisien karena memakan waktu yang cukup lama untuk mendapatkan informasi dan sekaligus membebani kinerja Customer Service.<\/li>\r\n<\/ul>","konten_tujuan_yang_ingin_dicapai":"<ul>\r\n \t<li>Membantu agen marketing asuransi mendapatkan informasi mengenai status polis customer, surat pengajuan asuransi, pembayaran premi customer, dan informasi lainnya dengan lebih mudah dan efektif.<\/li>\r\n<\/ul>","pilih_format_field":"text","content_solusi_yang_diimplementasikan":"Implementasi ARSI Smartbot pada website perusahaan, aplikasi mobile perusahaan, serta channel Whatsapp, untuk memberikan kemudahan akses bagi agen marketing asuransi. Agen marketing asuransi kini tidak perlu mengirimkan email dan menunggu respon dari Customer Service. Dengan adanya chatbot, informasi yang dibutuhkan bisa didapatkan dengan cepat dan instant.","solusi_yang_diberikan":[{"konten_solusi_yang_diberikan":"ARSI Smartbot"}],"solusi_yang_diimplementasikan":[{"konten_solusi":"<strong>ARSI Smartbot<\/strong>\r\n\r\nImplementasi ARSI Smartbot pada website perusahaan, aplikasi mobile perusahaan, serta channel Whatsapp, untuk memberikan kemudahan akses bagi agen marketing asuransi. Agen marketing asuransi kini tidak perlu mengirimkan email dan menunggu respon dari Customer Service. Dengan adanya chatbot, informasi yang dibutuhkan bisa didapatkan dengan cepat dan instant."}],"gambar_solusi_yang_diimplementasikan":4721,"konten_tujuan_tercapai_dengan_sukses":"<ul>\r\n \t<li>Dengan adanya chatbot yang mampu memberikan respon dengan cepat dan akses yang mudah, hal ini memberikan cara baru bagi agen marketing asuransi untuk mengakses informasi customer.<\/li>\r\n \t<li>Didukung oleh tiga pilihan channel, agent marketing asuransi memiliki berbagai opsi untuk mengakses informasi yang mereka butuhkan.<\/li>\r\n \t<li>Adanya chatbot juga membantu mengurangi beban kerja Customer Service.<\/li>\r\n<\/ul>","statistik_pencapaian":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ciptakan Kemudahan Operasional Marketing Bersama ARSI Smartbot - KPSG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kpsg.com\/en\/case-study\/create-a-seamless-marketing-operations-with-arsi-smartbot\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ciptakan Kemudahan Operasional Marketing Bersama ARSI Smartbot - 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