CASE STUDY OF A PIONEERING BOTTLED WATER COMPANY
COMPANY BACKGROUND
One of the bottled water companies in Indonesia, established since 1973, has grown into a massive corporate entity. This achievement has been partly realized through strategic partnerships with a multinational brand. Today, the company consistently produces and markets various bottled water products under several brands in Indonesia.
PRIOR CONDITION
- Despite being available nationally, customers often remain unaware of the presence of bottled water agents near their residences.
- Customers lack a means to obtain information regarding bottled water agents in their local areas.
OBJECTIVES TO ACHIEVE
- Facilitating customers in quickly and efficiently obtaining information about bottled water agents.
ARSI SMARTBOT FOR WHATSAPP BUSINESS
ARSI Smartbot is integrated into the company’s official WhatsApp for the Agent Locator feature. With the chatbot in place, customers can easily access information about the nearest bottled water agents through WhatsApp chat.
ARSI Smartbot
GOALS ACHIEVED SUCCESSFULLY
- Thanks to chatbot technology, customers now experience the ease of swiftly and conveniently accessing information. As of today, an ever-growing number of customers are using WhatsApp to find the nearest bottled water agent locations from their residence.
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